Print Material Design

Print material design plays a vital role in creating a brand identity and establishing credibility in the eyes of the audience.

Printed materials allow businesses to showcase their brand’s values and mission. Print material design encompasses a wide range of physical marketing collateral, including brochures, flyers, business cards, posters, and banners, among others.

As a designer for Icon Best, I was responsible for creating a range of printed materials, including flyers, coupons, and name cards. In order to maintain consistency and reinforce the brand’s identity, I made sure that each of these materials featured the brand’s signature pink colour prominently.

I aimed to ensure that the Icon Best brand would be easily recognizable and stand out among competitors. Consistency in design is a critical aspect of creating a strong brand identity, and by maintaining a cohesive colour scheme and overall aesthetic, I was able to help establish and strengthen the Icon Best brand’s visual identity.